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Prorated Refund Policy for Paid Book Promotions with Books Butterfly

All Fixed Price Slots come with a prorated refund.
That means: If you pay $100 for Platinum 100 Slot and get 75 sales instead of 100, you get a $25 refund.

Are Sales from All Stores Counted?

Yes, sales from all stores we promote are at counted. This includes:
1) Kindle
2) Nook
3) Apple
4) Kobo
5) International Kindle Stores like Kindle UK.

Are Borrows Counted?

Yes, each borrow counts as 1 sale. Borrows are not 'free' or a 'bonus' - they are counted as sales.

What are the details of the Prorated Refund?

A Prorated Refund means you are protected in case a slot doesn't perform. We'll recommend the best slot for you based on your book's genre, your book, and our past results. In most cases (80%+ of the time) your book will get MORE sales than the Slot specifies.

In the cases that your book gets less sales than specified (20% of the time or less), we'll do a prorated refund. So you have ZERO downside risk.

Example: We get you a Diamond 150 Slot. We will give you this slot only after verifying it's the best slot for you (and your budget and sales targets). We will give you this slot after confirming that books similar to yours, and in the same genre, got 150 or more sales when we promoted them.
If the Diamond 150 Slot generates only 125 sales for you, you get a $25 refund.

What if you get additional Sales?

For Fixed Price Slots you don't have to pay anything extra if you get more sales than specified. All the upside is a Bonus.

That means: If you pay $100 for Platinum 100 Slot and get 130 sales instead of 100, you don't have to pay anything for those 30 additional sales.

Prorated Refund if Sales are Less, No Extra Charge if Sales are More?

Yes, exactly. You get the best of both worlds - 

1) You're protected against all downside risk via our prorated refund policy. 
2) If you get more sales than the slot specifies, you don't have to pay for these additional sales.

Please Note: The free upside bonus only applies to Fixed Price Slots. It does not apply to Paid Gold slots which is a pay per performance slot. For Paid Gold slot, you have to pay $1 per sale, up to the Cap/Limit you have specified.

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